Meet the Team

Meet the Team

Ruth McGowan - Head of Business

Ruth McGowan is our Head of business for Croma PROception and is responsible for overseeing the effectiveness of the day to day operational management, ensure the correct procedures and processes are being followed across all contracts and implement any required changes to shape our 6-star service delivery for the future. Ruth also ensures that our high standards are met to the client’s requirements at all times, through operational and strategic planning. Ruth was brought in at the inception of the PROception business, she is an ex Police Constable and was previously a brand ambassador for Emirates airline.

Ruth McGowan


Daniel Cousin - Operations Manager

Daniel is our Operations Manager who is responsible for the smooth running of all of our sites for London and the South. Working closely with our clients, Daniel ensures the PROception service is delivered to an exemplary level with a particular focus on the customer journey, following on from his previous role as Customer Experience Manager. Coming from the luxury sector, with extensive training from prestigious brands, including Louis Vuitton, Chanel & Christian Dior, Daniel ensures every occupier and guest interaction is meaningful and memorable.

Daniel Cousin


Jamie Batt - Contract Manager

Jamie is our dedicated Contract Manager, Jamie brings a wealth of experience to PROception.  As a former business owner, he was able to fully develop his customer service skills over the course of a 13-year period.  Jamie then moved into the security sector as an Operations Manager where he excelled and was promoted to General Manager.  After a short spell with shopping centre giant INTU as Security Operations Manager, Jamie joined PROception in 2020 and we couldn’t be happier to have him on board.

Jamie Batt


Catreona Archibald - Administrative Co-ordinator

Catreona joined the team in March 2020, in the position of Administration Co-ordinator. Cat is responsible for providing office and administrative support to Croma PROception. She brings with her over 10 years’ experience in customer service management where she worked alongside and supported commercial sales at the footwear and outdoor clothing brand, Hunter. Cat’s extensive background within customer service management has given her the understanding and skillset to ensure that the highest standard of customer service is delivered to our clients at all times.

Catreona Archibald

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